Advertising

An Industry Look at 2007's Biggest PR Blunders

by Judith Siers-Poisson — December 21, 2007 - 10:55pm

Fineman PR of San Francisco, California, has released their list of top ten PR blunders of 2007. Topping the list at number one is "No Reporters? No Problem" -- the fake news conference staged by the Federal Emergency Management Agency (FEMA) about their response to the California wild fires.

Main Source: 
The Huffington Post, December 15, 2007

Energy Companies' Gallons of Greenwash

by Diane Farsetta — December 12, 2007 - 3:56pm

"Shell, the oil company that recently trumpeted its commitment to a low carbon future ... has quietly sold off most of its solar business," reports Terry Macalister.

Main Source: 
The Guardian (UK), December 11, 2007

Green but Not Proud of It

by Judith Siers-Poisson — December 6, 2007 - 5:52pm

It doesn't pay to be green if you're a retailer, at least according to the Marshal Cohen, chief industry analyst at research firm NPD Group.

Main Source: 
Bulldog Reporter's Daily Dog, November 30, 2007

Studio Owners Try to Seem Reasonable, Like Big Tobacco

by Diane Farsetta — November 28, 2007 - 3:37pm

Reporter Nikki Finke, who has been closely covering the ongoing Writers Guild of America (WGA) strike, reports that the studio owners' group, the Alliance of Motion Picture & Television Producers (AMPTP), "during the first days of the strike ... went out and hired Hill and Knowlton, the controversial global public relations and public affairs giant." Finke writes, "Remember that full page ad that ran November 15th in the Los Angeles Times and The New York Times?

Main Source: 
Deadline Hollywood Daily, November 25, 2007

Nonprofit Organizations Become Big Money Political Weapons on the Right and Left

by Diane Farsetta — November 12, 2007 - 4:45pm

A recent Supreme Court decision that ended the ban "on political advertisements by corporations, including nonprofit groups, within 30 days of a primary and 60 days of a gener

Main Source: 
New York Times, November 12, 2007

Shell Oil's Flower Claims Wilt Upon Examination

by Diane Farsetta — November 8, 2007 - 4:49pm

The British government's Advertising Standards Authority (ASA) has ruled that an advertisement by Royal Dutch Shell promoting its waste recycling breaks rules with regards to "truthfulness" and "environmental claims." The print ad claimed that Shell has "creative ways to recycle.

Main Source: 
Reuters, November 8, 2007

Berman Attacks Teachers

by Sheldon Rampton — November 7, 2007 - 12:08pm

Corporate-funded attack dog Rick Berman, who has previously attacke

Main Source: 
Las Vegas Sun, November 3, 2007

Shared Values Revisited

by Sheldon Rampton — October 17, 2007 - 7:17pm
  • Topics: Advertising, Terrorism, International, Propaganda, Religion

    • I received a request recently from a university professor who teaches a course about media literacy. She was wondering if I could help her find videos of the "Shared Values" television ads that the U.S. Department of State produced to improve the image of the United States in Muslim countries shortly after the September 11, 2001 terrorist attacks, so she could show them to her students.

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