Health

PR On Drugs

by Diane Farsetta — February 16, 2004 - 12:00am

"Pharmaceutical makers have already found a major loophole in the Food and Drug Administration's new draft guidelines for direct-to-consumer advertising," reports Advertising Age. The guidelines were meant to clarify risk information and increase "disease awareness" spots, those not touting any particular drug.

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Advertising Age, February 16, 2004

FDA Seeks a Few Good Flacks to Pat Itself on the Back

by John Stauber — February 13, 2004 - 12:00am

"The Food and Drug Administration is looking to hire a PR firm to help it celebrate its 100th anniversary on June 30, 2006," O'Dwyer's PR writes. "It is looking for a campaign based on the 'Protecting and Advancing America's Health' theme. The PR firm is to use the campaign to celebrate the FDA's accomplishments and further its 'mission to promote and protect the public health for future generations.'" Before FDA knocks itself over patting itself on the back with its tax-subsidized PR campaign, let's look a little harder at its record versus its mythology.

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O'Dwyer PR Daily, February 13, 2004

Medicare For Lobbyists

by Laura Miller — February 12, 2004 - 12:00am

"Rep. Billy Tauzin delivered a $540 billion prescription-drug benefit for Medicare. Now, the Louisiana Republican is leaving Congress for a $2 million-a-year job in the drug industry. When it comes to exposing your principles, Rep. Tauzin makes Janet Jackson look coy," the Palm Beach Post writes. Tauzin, who chaired the House Science and Commerce Committee, pushed through the early morning passage of the Medicare bill in December.

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Palm Beach Post, February 12, 2004

Same Money Politics. Less Accountability.

by Diane Farsetta — February 4, 2004 - 12:00am

"Same Medicare. More Benefits." is the theme of a publicly-funded $12.6 million advertising effort promoting the new Medicare law. Critics of the ad campaign include Democratic Senator Ted Kennedy and the conservative National Taxpayers Union, who called it "an election-year ploy." The Wall Street Journal reports that National Media, a firm already working for the Bush/Cheney campaign, is getting a piece of the new ad campaign pie.

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Wall Street Journal, February 4, 2004

Drug Researcher Continues To Challenge Industry Claims

by Laura Miller — January 24, 2004 - 12:00am

A Canadian professor of pediatrics and medicine vows to continue speaking out on the risk of a drug used to treat thalassemia, a hereditary blood disorder. Dr. Nancy Olivieri lost her attempt to get her research on the harmful side effects of deferiprone looked at by the committee for proprietary and medicinal products (CPMP) that regulates drugs in Europe. "This ruling guarantees that only a drug company attempting to sell a drug will control the content of the scientific data submitted or not submitted to the European CPMP," she said.

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BMJ.com, January 24, 2004

Bush Sweet On Sugar

by Laura Miller — January 18, 2004 - 12:00am

The World Health Oragnization's leading scientists are accusing the Bush administration of putting the sugar industry's interests ahead of the global fight against obesity. The Observer reports, "Professor Kaare Norum, leader of the World Health Organisation's fight to prevent millions developing diet-related diseases, has sparked an international war of words with a highly critical letter to US Health Secretary Tommy Thompson. In it he tells of his grave concern over American opposition to the WHO's blueprint to combat obesity.

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Observer (UK), January 18, 2004

Not-So-Public Relations

by Sheldon Rampton — December 15, 2003 - 12:00am

The standard treatment for sepsis, an infection of the blood, costs $50 per day, but Eli Lilly has a new drug out called Xigris, which may not be any better than older treatments but costs $6,800 per treatment.

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Slate, December 15, 2003

Drug Companies Fund Patient Advocacy Groups

by John Stauber — December 13, 2003 - 12:00am

"Pharmaceutical companies are pouring millions of dollars into patient
advocacy groups and medical organisations to help expand markets for their
products.
They are also using sponsorships and educational grants to fund
disease-awareness campaigns that urge people to see their doctors.
Many groups have become largely or totally reliant on pharmaceutical
industry money, prompting concerns they are open to pressure from companies
pushing their products.
An investigation by The Age newspaper has found:
An awareness campaign run by the National Asthma Council was spearheaded
by a cartoon d

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Sydney Morning Herald, December 13, 2003

Drug Industry Spins Medical Journals Through Ghostwriters

by Laura Miller — December 7, 2003 - 12:00am

"Hundreds of articles in medical journals claiming to be written by academics or doctors have been penned by ghostwriters in the pay of drug companies," the Observer reports. "The journals, bibles of the profession, have huge influence on which drugs doctors prescribe and the treatment hospitals provide. But The Observer has uncovered evidence that many articles written by so-called independent academics may have been penned by writers working for agencies which receive huge sums from drug companies to plug their products.

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Observer (UK), December 7, 2003

Radio Fraudcasting

by Sheldon Rampton — December 5, 2003 - 12:00am

Radio listeners tuning into disk jockey Jeff Kovarsky on Dallas, Texas radio station KKMR in late 2000 could hear him extolling a magical weight-loss remedy. iIt helped me lose 36 pounds," Kovarsky said. iI ate so much over Thanksgiving, I still have turkey burps. But thanks to Body Solutions, I keep the weight off and now I'm ready for Christmas. So, bring it on, Grandma. The honey-baked ham, the apple pie, the Christmas cookies.

Main Source: 
Texas Observer, December 5, 2003
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