Headlines

Americans Aren't Finding Many Good Corporate Citizens

A majority of Americans consider corporate citizenship when making investment and purchasing decisions, but few companies get good marks, according to a survey sponsored by international PR firm Hill & Knowlton. Corporate philanthropy, a familiar standby for improving a corporation's image, may not always be effective.

New Book "Corrects" Liberal Media Bias--With Conservative Bias

A new book by conservative spinmeisters purports to correct the mainstream media's liberal spin on science news. It Ain't Necessarily So: How Media Make and Unmake the Scientific Picture of Reality, by authors David Murray, Joel Schwartz and S. Robert Lichter, argues that the mainstream media's science coverage is slanted by a liberal agenda.

Disney Plans $250-Million Promo Push

In celebration of the 100-year anniversary of company founder Walt Disney's birth, Walt Disney World is pulling out all the advertising stops with a $250-million campaign. Disney's major corporate partners--McDonald's, Coca-Cola, Kellogg, American Express, and Hallmark Cards--will all contribute paid media to counter sagging attendance at the four Florida Disney parks. Advertising Age reports, "As with most of Disney's big marketing efforts, all its companies are synergistically involved, including the ABC Television Network, which will air a documentary on Walt Disney...."

Microsoft Front Group Applauds Pro-Microsoft Court Ruling

The Association for Competitive Technology, which was created and funded by Microsoft to defend its interests against charges of antitrust violations, has applauded last week's appeals court ruling reversing the order to break up Microsoft. "From the outset of this trial, the Association for Competitive Technology (ACT) has consistently argued that preserving the right of a company to add features to their products is the central issue in this case," states an ACT news release.

Nike's Shoes Won't Walk The Talk

A new report by the group Global Exchange says that Nike is failing to live up to its corporate promise to respect workers' rights in Asia and Mexico.

Justices Say States, Cities Can't Limit Tobacco Ads

The same five US Supreme Court Justices who last year ruled that the FDA didn't have the authority to regulate tobacco products as drug delivery devices (and who then chose George Bush as President) preempted yesterday States from protecting children from cigarette advertising. The five conservative Justices (Rehnquist, Scalia, Thomas, Kennedy & O'Connor) ruled that regulations restricting tobacco advertising within 1000 feet of school and playgrounds were preempted by federal law and violated the tobacco industry's right to free speech.

Edelman Takes On NGOs

The Edelman PR firm has been conducting seminars driven by the realization that "Non-governmental organizations affect business like never before. From the WTO protests in Seattle to the battle over genetically-modified organisms and food, NGOs have become the new 'super brands' in global governance.

Stossel Strikes Back

ABC's John Stossel attempted to defend himself by describing his critics as "brainwashed." Stossel appeared yesterday on Fox News Channel's "O'Reilly Factor." Responding to criticism by the Environmental Working Group, Stossel said, "I call them the totalitarian left. They want to silence people who criticize them." See earlier postings on Spin of the Day for the complete story on Stossel's media debacle.

Tobacco Lobby Powerful Presence in State Legislatures

The British Medical Association's journal "Tobacco Control" recently published Michael Givel and Stan Glantzs' article entitled: "Tobacco lobby political influence on US state legislatures in the 1990s." This article examines in great detail from previously secret tobacco cartel documents obtained through litigation, how the powerful tobacco cartel has exerted considerable political influence over tobacco control and public health legislation in all U.S. state legislatures in the 1990s.

Disgruntled Journalists

This website for journalists provides a forum for anonymous griping about newsroom downsizing, profit-hungry shareholders, useless editors and other afflictions of the modern media.

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