Crisis Management

The Victory of Spin

More examples of the Bush administration's manipulation of news spilled out into U.S. newspapers last week. Raising further questions about how the White House continues to spin its "War on Terror," the Los Angeles Times reported on November 30 the U.S. military "is secretly paying Iraqi newspapers to publish stories written by American troops in an effort to burnish the image of the U.S.

Roche Gets PR Help For Tamiflu

"Fleishman-Hillard is counseling Roche, which now says it is doing everything possible to meet the demand for Tamiflu, according to Michael Rinaldo, head of F-H's health group in New York," O'Dwyer's PR Daily reports.

Crisis Management Rule #1: Change the Subject

"A Texas grand jury's decision to indict former Majority Leader Tom DeLay (R-Texas) may have caught many people in Washington off-guard, but those in DeLay's inner circle had spent the past few days bracing themselves," reports The Hill. "Minutes after the announcement came, DeLay's closest and strongest supporters began mounting a defense.

Psy-ops For Sale

"Strategic Communication Laboratories, a small U.K. firm specializing in 'influence operations' made a very public debut this week with a glitzy exhibit occupying prime real estate at Defense Systems & Equipment International, or DSEI, the United Kingdom's largest showcase for military technology.

Wal-Mart's Good Deeds

Wal-Mart Stores "is enjoying its best publicity in years as even its harshest critics laud the retailer's Hurricane Katrina relief efforts," reports Emily Kaiser. And the company is planning a "secret spin strategy to counter a union-backed, anti-Wal-Mart media blitz" that accuses the company of paying poverty-level wages and driving competitors out of business.

Spinning A Disaster

The Director of Crisis Media for the PR firm Hill & Knowlton, Paul Clark, had a few words of advice on crisis management for public officials handling the Hurricane Katrina disaster. "One of the first concepts is to accept blame if it applies ... people forgive mistakes, but they don't forgive excuses," Clark told the St.

Managing the Media Crisis

"The White House rolled out a plan this weekend to contain political damage from the administration's response to Hurricane Katrina," reports the New York Times.

Merck Toots Its Own Horn

Merck's PR campaign around the Vioxx recall includes "three full-page ads in seven prominent newspapers," "several television appearances," and "testimony before Congress by the company's chief executive." But the president of a New York crisis-management firm says, "They really need some third-party endorsements."

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