SpinMaster's Disaster Blaster
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"Burson-Marsteller, the PR/lobbying firm run by Hillary Clinton's chief strategist, Mark Penn, is handling crisis management for the owner of Aqua Dots, the bead toys with an adhesive coating that too easily turns into the date-rape drug, GHB," reports Marc Ambinder. "A source directly familiar with the arrangement confirms that Aqua Dots' manufacturer, SpinMaster, based in Canada, has turned to Burson Marsteller for help. Several children who swallowed Aqua Dots lapsed into comas, promoting a worldwide recall."
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The Atlantic, November 9, 2007 - 3020 reads
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Promotions on the brain, perhaps?
Sounds like those kids are getting an early start in the PR business. Or maybe Ambinder meant to say "prompting."