Astroturf Ethics

by Sheldon Rampton — January 18, 2003 - 12:00am
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After a recent article in the British Medical Journal detailed drug company sponsorship of medical meetings on "female sexual dysfunction," a PR firm with clients in the pharmaceutical and biotechnology industry has launched a global campaign to "counter" the BMJ report. Michelle Lerner of the HCC De Facto PR firm said it would "violate ethical guidelines" to disclose the identity of her client.

Main Source: 
British Medical Journal, January 18, 2003