U.S. Sikhs Hire MWW

by Laura Miller — September 21, 2001 - 12:00am
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A New Jersey Sikh group has hired MWW Group to launch a national PR campaign to educate Americans about the religion that was founded in India more than 500 years ago. There has been at least one hate-based killing of a Sikh and many other reported hate crimes against Sikhs in the aftermath of the World Trade Center and Pentagon attacks. There are 400,000 Sikhs living in North America.

Main Source: 
O'Dwyer's PR Daily, September 21, 2001