Sound Bites Get Shorter

by Laura Miller — November 11, 2000 - 1:00am
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A study by the Center for Media and Public Affairs shows the average sound bite length for the presidential candidates on the network nightly news has dropped to 7.3 seconds, a 26% decline since 1988 (9.8 seconds) and an 83% drop from the 1968 presidential election.

Main Source: 
O'Dwyer's PR Newsletter, November 11, 2000

Comments

Americans are getting dumber

Submitted by Anonymous on March 11, 2009 - 7:58am.

Americans are getting dumber and unfortunately it's only the intellectuals that seem to care....