Public Relations

Mixing Private Security With Oil

The private security contracting company, ArmorGroup International, has hired former Citigate Dewe Rogerson spinner Patrick Toyne-Sewell as its new communications director.

Burson-Marsteller Lands Tuna Account

The PR firm Ruder Finn has lost the account working for the U.S. Tuna Foundation to defend human consumption of canned tuna containing high levels of mercury. Burson-Marsteller has landed the account.

Technorati-Edelman Mashup

Technorati, the leading search engine devoted specifically to bloggers, has partnered with the Edelman PR firm. According to Technorati vice president Peter Hirshberg, Edelman is providing support for an "accelerated development effort" to create Technorati offerings in languages including Chinese, Korean, German, Italian and French.

Know Your Fake Radio News

In its "PR Toolbox" section, PR Week answers the question, "What is the difference between a guaranteed-placement ANR (audio news release) and a traditional one?" According to Maury Tobin of Tobin Communications, "Research indicates that most radio stations do not use

The Fork in the Road

"How serious is it for PR that the man who runs the foremost center for press and public policy in the US is fundamentally skeptical about our profession?" asks Richard Edelman, CEO of the Edelman PR firm.

Will Philly PR Exec Turned Media Mogul Silence Liberty Bell?

Philadelphia Weekly profiles Brian Tierney, the public relations and advertising executive who will be heading Philadelphia's former Knight-Ridder papers.

Not a PR Job for the Faint of Heart

"APCO Worldwide is supporting Merck's PR efforts for the controversial" -- and deadly -- "arthritis drug Vioxx, which was found to increase heart attack risk in patients," reports O'Dwyer's.

Publicis PR Affiliate Seeking to Mute Bad PR?

Last July, labor activist Junya Lek Yimprasert took up the cause of five women workers dismissed by the Thai subsidiary of the global PR firm Publicis Groupe. She described alleged sexual discrimination and intimidation at the firm's Bangkok office to reporter Stephen Frost of CSR Asia (PDF).

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