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This is due to lack of new products

i was expecting this because Mcdonald,s products are not as much attractive as the other food chains are giving like KFC and Pizza hut etc.. Trends are changing very quickly as people wants new an cheap deals in form of food.. like buy 1 pizza and get 1 free, etc... Since mcdonalds has failed to give some thing like that. therefore their sales is down this year and i am afraid if it continue to produce some thing like that than mcdonalds will reach at the bottom as compared to its competitors..
matt from Portland seo

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