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Regarding Bernays & Ethics

Submitted by TR Morris, APR (not verified) on August 27, 2013 - 9:47am.

While Edward Bernays revolutionized the way public relations was practiced in the 1920s and beyond, he also used tactics that are now considered unethical. I use examples of his tactics as "what not to do" with my students who are the next generation of ethical public relations practitioners.

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